SEO Myths and More
You have survived the blow of different versions of Google’s Penguin updates and you think that you’re well on course to avoid future penalties as well. But are you sure? The existence of widespread “erroneous practices in SEO necessitates the need to learn and “unlearn” as well. Here are the prevalent SEO myths that have already been broken for the umpteenth time though some are still sticking to them:
Expecting Quick Results: Unreal unreal unreal. Yes it is!!! No matter, how much you’re expecting your site to rank in the first page of Google, this industry works at its own good space even with the flood of updates every quarter. The long term results are purely based on the health of the site, its DA, the quality of SEO and a numerous other factors. But one thing to be remembered in this regard, is, that there are a very few things that are a constant here. A particular tactic might have been regarded as a success earlier only to be relegated to being a myth now.
Believing that Optimization of anchor texts is a sure winner: Gone are those days. You might as well have this one as a sure cracker in terms of SEO tactics, but please remember it can hardly be considered as a booster now. There is not really any point in slight diversification of the method as well. For instance, you might as well think that a slight diversion of the keyword rich anchor text like “Hotels in California” to “California Hotels”, “Hotels California” etc in your page. But know for a fact that you can’t depend on this tactic completely to get your SEO horse going. Those who’re still practicing this nuanced “error” must soon realize that Penguin 2.0 has already put the focus on over optimized anchor texts. These texts hurt your link profile in Google badly only to end up branding you as spam.